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LinkedIn Learning
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Language
English
Description
Globalization is driving companies to develop new markets and marketing strategies-fast. Module one of this program targets information technology as a major force that is reshaping business. Module two uses Spain's olive oil industry to illustrate the reorientation of business practices to accommodate changing market demand, while module three addresses strategic repositioning with a case study of Nokia, a Finnish forestry firm that has diversified...
Pub. Date
[2007], c2005
Language
English
Description
Archaic models of global commerce assume that all parties will benefit equally from free trade. But well-documented exploitation of workers in the developing world has convinced many experts of the need for stronger fair trade practices. This program reports on the efforts of socially concerned entrepreneurs and leaders to safeguard the interests of foreign farmers, producers, and laborers. Bob Stiller, president and founder of Green Mountain Coffee...
Series
Pub. Date
[2005], c1995
Language
English
Description
Since scientists first began to cut and splice DNA in 1973, biotechnology has produced everything from super rice to super drugs. Considering a burgeoning global population, and increasing demands for new, more effective drugs, biotechnology may be, as host Fred Dorey asserts, "the only answer we've got. In this program, a group of experts, including Uwe Reinhardt of Princeton University and Professor Jurgen Drews, President of International Research...
Series
Pub. Date
[2006], c2000
Language
English
Description
As globalization gains momentum, industrialized and developing countries are, to a greater or lesser extent, becoming increasingly similar, with middle-class luxury and abject poverty coexisting side by side. This program explores the repercussions of globalization as well as a growing resentment toward the G8 countries and nongovernmental organizations. Concerns over third-world debt, environmental degradation, biodiversity, the concentration of...
Series
Language
English
Description
Antitrust laws, trade regulations, and property ownership work together to preserve the balance of rights among consumers, retailers, and employees. Module one of this program explains how citizens of Zurich voted to extend shopping hours, overturning an obsolete market intervention; module two examines fair competition in the case of Volkswagen/Audi v. The European Commission; and module three examines how Venice, in an absence of private property...
Series
Pub. Date
[2006], c2005
Language
English
Description
Nephew of the famous theologian Dr. Albert Schweitzer and head of one of the world's most innovative automobile companies, Louis Schweitzer devised a visionary strategy for revitalizing Renault in the early 1990s. In this interview, he discusses his tenure as CEO, his beliefs about the economic resilience of Europe, and the political and cultural complexities of the evolving EEU. In addition, he explores Renault's challenges as a major stakeholder...
Series
Pub. Date
[2007], c2005
Language
English
Description
Carla Campbell's business, Instant Melodies-Britain's first pay-as-you-go music/multimedia studio-is doing well enough for her to relocate and expand. With loans secured, new space rented, and equipment purchased, the 27-year-old is ready for her grand opening. This program follows Carla as sizzle quickly turns to fizzle. When business proves alarmingly slow, she makes a bold decision to speed up her promo plan by sinking her last startup money into...
Series
Pub. Date
[2007], c2006
Language
English
Description
Few online startups make it-and of those, even fewer make it big. But the odds don't scare the founders of Boso, an online marketplace for Oxford University students to buy and sell secondhand stuff. In this program, mentor John Boyle counsels Harjeet and Kulveer Taggar-cousins who have staked everything on success-to market aggressively to increase users in order to attract investment that would enable them to take Boso national before a rival can...
Series
Language
English
Description
The Koran strictly forbids charging, earning, or incurring interest-a tenet that has kept the Islamic world from fully participating in global financial systems. But, thanks to a range of innovations, the ban is now seen as a building block in many of Asia's emerging economies. Visiting bustling commerce centers in Malaysia and Bangladesh, this program reports on the growing significance of Sharia-compliant trade and finance regulations. The discussion...
10) Global dexterity: how to adapt your behavior across cultures without losing yourself in the process
Author
Pub. Date
[2013]
Language
English
Series
Pub. Date
[2005], c2001
Language
English
Description
As Asia embraces free enterprise and its attendant changes, women are experiencing the challenges of shifting roles more than any other group. This program profiles three businesswomen who discuss their success in commerce, society, and at home: Joyce Ma, who introduced European designer fashion to Hong Kong; Yoshiko Shinohara, founder of Tempstaff, the second-largest temporary employment agency in Japan; and Asma Abdullah, a human resources specialist...
Series
Pub. Date
[2006], c2004
Language
English
Description
On a British sitcom, two characters bottled tap water and sold it as Peckham Spring Water. More recently, Coca-Cola launched its purified-water lifestyle drink, Dasani, in the U.K. The connection was not overlooked. This program tracks Dasani's progressive PR nightmare in Britain-first as newspapers screamed "Coke Sells Tap Water for 95p," and then as Coca-Cola recalled 500,000 bottles due to potentially carcinogenic contamination at their factory....
Pub. Date
[2005], c2001
Language
English
Description
How to deal with the different countries and complexities of Asia? Those without the language and a knowledge of customs and trade regulations are the outsiders, those with these tools are the insiders. This program presents three businessmen who bridge cultures, enabling their companies to thrive abroad: Shoza Honda, chairman of Spike, an Australian Internet company launching a branch in Japan; Arun Abey, executive chairman of IPAC Securities, an...
Series
Pub. Date
[2007], c2005
Language
English
Description
Although sustainable fishing practices are a rarity in our environmentally threatened world, some can be found. This program searches out fishing industries that take steps to protect delicate ecosystems. In the Canary Islands, fishermen use hook-and-line methods for high market-value species and take only fully mature fish. In Oman, the authorities closely monitor catch sizes as well as what types of boats and nets are used. In one small British...
Language
English
Description
With hundreds of thousands of employees worldwide, a net worth in the billions, and a dozen brands, General Motors is at the center of the political debate over globalization, the environment, and the future of the U.S. economy. In this program, GM President and CEO Rick Wagoner talks with BBC Chief Washington Correspondent Matt Frei. Topics under discussion include America's unending love affair with cars, the environmental impact of automobiles,...
Pub. Date
[2006], c1999
Language
English
Description
In this program, noted correspondent Paul Solman inquires into how Japan's star economy fizzled out-and why America deceived itself regarding Japan Inc. Seth Sulkin, President of Pacifica Corporation; Professor Yoshi Tsurumi; and investment banker Eugene Dattle present crony capitalism, flawed financial institutions, a dearth of skilled public regulation, and Yakuza involvement as factors that led to bursting Japan's economic bubble. But not all pundits...
Pub. Date
[2006], c1995
Language
English
Description
Economically speaking, a wealth of new international business opportunities is swiftly creating a world without borders. But from a cultural point of view, many potential barriers still exist. In this program, people who have worked in different cultures offer insights into a variety of customs, including forms of greeting, body language, dining etiquette, and negotiation styles. This practical educational resource can help turn social liabilities...
Pub. Date
[2009], c2008
Language
English
Description
Shell of Australia is a part of one of the world's largest oil and gas companies. Australia-based Intrepid Travel is a medium-size adventure vacation company. In this program, human resource professionals from these two companies discuss the processes of recruitment, performance appraisal, and termination; explore the dynamic relationship between employees and employers; and describe the methods used by organizations to manage people and maintain...
Pub. Date
[2009], c2007
Language
English
Description
At Holden, an Australian subsidiary of General Motors, no expense was spared in the design and development of the Commodore-a big car in need of a big promotional splash. Using the Holden Commodore as a case study, this program moves from the basics-"What is marketing?"-to the intricacies of an innovative launch campaign involving a TV documentary on the Commodore; a magazine-length advertorial on the Commodore in Wheels, Australia's oldest and biggest-selling...
Pub. Date
[2006], c2004
Language
English
Description
Pharmaceutical prices in the U.S. are pushing patients to have their prescriptions filled in Canada, where drugs such as Lipitor cost less. Budget-conscious state governments are also eyeing Canadian distributors as a way to manage their prescription plans while making fiscal ends meet. But officially speaking, such transactions are still illegal in the U.S.-and the medicines themselves, traveling outside the domain of the FDA, may not even be safe....
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